Abby Deakin
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7+ years designing digital experiences across fashion, luxury, and cultural platforms.

Senior Designer working across product, brand + digital systems.

Hi, I’m Abby — a Senior Digital Designer bridging visual craft and structured digital thinking.

Core Focus:

Brand Systems

Typography & Layout

Digital Design Systems

Interaction & Behaviour

Platform Architecture

Tools:

Figma

Adobe Creative Suite

Principle

Cinema 4D

Languages:

English – Native

Spanish – Advanced

From A-COLD-WALL* to Christie's, discover my journey so far.

I studied Graphic Communication Design at Central Saint Martins, where I developed a multidisciplinary foundation across fashion, editorial, and digital. Early collaborations with A-COLD-WALL* — from garment design to runway — shaped my sensitivity to structure, composition, and visual storytelling.

At Burberry, I moved into luxury digital, working across Editorial and Product Design to translate creative direction into scalable digital systems and brand-led experiences. This is where I began bridging visual craft with structured thinking — combining typography, layout, and interaction to build considered, web-native platforms.

I now work at Christie’s, bringing that experience into a cultural and art-led context. My work sits between brand expression and digital architecture, shaping how institutions and luxury brands live and behave online.

Alongside digital work, I love to paint, which informs my approach to colour, texture, and the careful curation of visual elements. You can view my paintings here →

A scan from my sketchbook page
Education:

Google UX Design Professional Certificate

Google

BA (Hons) Graphic Communication Design

Central Saint Martins, University of the Arts London

UAL Foundation Diploma in Art and Design

University of the Arts London

Features:

It's Freezing in LA! magazine

2021

British Vogue

2018

Testimonials:

Thomas Arnold, UX Director, Tiffany & Co

'Abby is a rare multiple-disciplined designer, who is always able to bring immediate impact and new thinking into any digital project and design challenge she is tasked with. Her creativity, curiosity, and passion is infectious, with a unique skill to balance commercial objectives and user needs to deliver many successful projects & campaigns. Abby is a great asset to any design and creative team.'

Simone Cucchi, Product Design Lead, Christie's

'A bright and curious mind with an outstanding portfolio, Abby joined a highly skilled and competitive team. Abby was always asking questions, listening, learning and exploring beyond her daily job duties. Her growth has been exponential since day one, and that brought her a very quick promotion within the first two years. Abby helped to deliver top-quality projects, and inspired the team and I through kindness, strength and creativity.'

Ines Jaibi, Design Lead, Christian Dior

'I'd love to recommend Abby as a talented and brilliant Designer! I had the pleasure to work with Abby in the same team, and she is a really good team member, she is positive, has great energy, and is always ready for new challenges. She is talented and had really good skills, if you have the opportunity to work with her, grab it, you'll be lucky!'

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